The Interview: Between Carrot and Kibble



Here is a short story about an interview being conducted by a carrot. The carrot is interviewing a piece of kibble. This was sent to a pet nutrition blogger, Rodney Habib, who fell in love with the tale. So, with the collaboration of Judith Broug, the CEO of the Rawfeeding Rebels, they put together a visual of the tale for the unknown author.



Carrot: Hello Mr. Kibble, thank you for joining me today.

Kibble: You’re welcome. I must say though, I had to wait 6 weeks for this interview.

Carrot: Were you refrigerated?

Kibble: No, I don’t have to be. Why do you ask?

Carrot: I read in your resume that you are made from natural chicken, animal fat, apples, cottage cheese, grains and many other perishable ingredients. How could you not spoil?

Kibble: This is going to be a hostile interview, isn’t it?

Carrot: Would you please answer my question? All my friends would begin to decay and rot in a few hours? How do you stay so…un-moldy?

Kibble: The people who make me, they wear white coats. I’m sure they know what they are doing. Besides, the research department worked really closely with marketing on this issue. Who made you?

Carrot: God

Kibble: Never heard of that company. But it’s a catchy name – dog spelled backwards.

Carrot: Really, let’s figure this out. Meat and fat- yet you never spoil. And. you look so…inert.

Kibble: Well, I am naturally preserved. The purchasing department says I don’t have to worry because the fat is loaded with preservatives from the rendering plant.

Carrot: But I thought you were all natural!

Kibble: The legal department looked into this and as long as our people with white coats just add a little Vitamin E and Rosemary it’s OK to call me natural. And I never go bad because there’s enough preservative in the fat that comes from the rendering plant to keep me from going bad.

Carrot: So even though you’re ‘natural’ you could be loaded with preservatives from your suppliers?

Kibble: That’s right.

Carrot: I still think there’s something else – you never go bad at room temperature.

Kibble: Well, there is more. I am so highly heated and processed that all the ‘life’ goes out of me. In a sense- I die and become a new molecular substance that is called ‘inert’. I am no longer ‘food’ as you know it.

Carrot: Err…sounds cool. But now that you’re dead and inert, who would want to eat you?

Kibble: You mean you’ve never heard of ‘protein digest’ spray? After I come out of the extruder, I’m sprayed with an irresistible protein digest and vitamin mix. It’s all approved by our in-house vet. We pay him $90,000 dollars a year to make sure I’m nutritionally complete.

Carrot: But underneath that spray you’re dead and inert!

Kibble: That’s the coolest part! The finance department figured this out. It’s called ‘fixed price’. I really wish I had thought of this.

Carrot: You’re inert. You can’t think. What is fixed price?

Kibble: Fixed price is a great marketing tool so I cost the exact same amount each week in the retail store. It all ties together because I can be kept in warehouses for months to take advantage of good pricing.

Carrot: But your ingredients can’t possibly stay the same price from week to week. The market fluctuates all the time.

Kibble: Not a problem! Let’s say the price of chicken goes up. The
people in white coats just reduce the chicken and add fillers that keep the cost the same. They have complete control over the gross profit. The shareholders LOVE this because they can always make their car payments right on schedule. The other option is ‘fixed formula’ but that was voted down because we couldn’t compete if the price keeps changing. Adjusting the formula is easy!

Carrot: But what about nutrition??

Kibble: Remember, I’m dead and inert so in a sense it doesn’t matter what goes into me. After I’m processed, heated and extruded, it’s really that magic spray that gives me all the nutrition. Besides, dog’s have livers and immune systems to remove the other stuff.

Carrot: Wow, is that ‘natural’??

Kibble: Sure, soak me in a glass of water and you’ll see I break down into a pasty brown substance. It’s an earth tone – very natural.

Carrot: I’m looking real closely. All I see is a brown pasty substance. Where is the meat, fat, apples, cottage cheese and grains?

Kibble: You don’t know anything, do you? That’s where the graphics department comes in. Didn’t you see the full color photo of the chickens, apples and other fresh ingredients nicely printed on the bag? They show me on the cover, not as I actually am, but as people would expect me to be…That packaging costs a small fortune. Legal says it’s OK.

Carrot: That’s comforting. If your lawyer says its OK then I feel much better. What about wholesome ingredients and freshness?

Kibble: Those are just ‘concepts’ that people have come up with – I’m convinced that if your packaging and marketing materials are really good then we can overcome anything. That’s why we pay those marketing people what we do!

Carrot: Listen, I’m beginning to feel a little funny around the edges so I have to go back in the fridge. Thanks for stopping by!

Kibble: My pleasure?


How to start feeding Prey Model Raw

Now there many different opinions on the best way to feed raw!

The model which we follow is called Prey Model Raw.

The Prey Model Raw diet tries to mimic the diet that carnivorous canines have evolved to eat, and have been eating, for many thousands, if not millions of years. The diet is modeled on whole prey foods that they would be eaten in the wild which their bodies are physiologically design to do. Eating as nature intended so to speak!

What are the benefits of feeding Raw?

  • Improved Digestion
  • Healthier teeth and gums
  • Better weight management
  • Less allergenic risk
  • Firmer Stools with little or no odor
  • Healthier skin and coat
  • reduces the risk of various diseases including cancer
  • prolongs your dogs life
  • Calms down hyperactive dogs

So how to start on PMR?

First thing to know is that you must never mix Kibble with Raw! .The two do not mix well together because they have different digestion rates. It takes 11-13 hours for kibble to be fully digested and for raw only takes 5-6. Feeding raw and kibble together is not recommended and and often causes digestion upset. If you do not want to throw away the kibble you have left, donate it to a local animal rescue organization.

The average adult dog should be fed between 2-3% of their body weight of food each day. Like I said this is the average, however some dogs with high energy levels and fast metabolisms may require more.

For example: A 30kg dog who is eating 2% would need 600g of food per day.

This 600g will need to be broken up into 80/10/10 which is 80% Muscle meat, 10% Offal and 10% Bone. This 80/10/10 ratio best represents the average amount of bone, organ and meat tissue within prey animals. But don’t get hung up on numbers follow this as a guide not a rule. You do not need 80/10/10 in every meal, Balance over time is key!! So you can feed something like a Lambs neck for a meal which is around 50% bone. But then maybe make sure the next meal or two is just meat and offal.

What to feed?

Muscle Meat: Variety is very important to a healthy raw diet! You can basically feed all part of any animal. This includes the muscle meat from all the usual suspects, Chicken, Turkey, Lamb, Beef and Pork. But you can also feed game such as Rabbits, Pheasants, Partridge, Pigeon and Deer. Not to mention a range of Oily fish, Salmon, Trout, Mackerel, Sardines, Sprats…. High Omega 3.6.9 x Low Mercury Fish is best.

A good rule for picking out pieces of meat to feed, is that your dog should never be able to swallow anything whole without at least crunching down on it a few times to make it small enough fit down his throat. If your dog can swallow something whole stay away from it. The risk of choking or getting a blockage goes up if your dog can swallow it whole. For example, its not recommended to feed chicken necks or drumsticks to large breed dogs because they tend to swallow them whole. Chewing through bones is one of the biggest benefits from a raw diet, so you might as well make them chew their food! Keep in mind that dogs don’t chew their food like we do. They don’t need to. They just have to make it small enough to fit down the hatch. So don’t panic if you see your dog crunch a chicken quarter 3 or 4 times and then swallow it.

Offal: Offal is organ meat, however not all ‘organs’ are classed as offal in Raw feeding. Liver must make up half of the 10% of your dogs offal content. The other 5% should be made up of a Kidneys and or Pancreas, Testicles, Brain, Lungs etc. Heart and Gizzards, although technically organs they are classed as muscle meat so feed these as part of your 80%.

Bones: This is what many people have a mental block on feeding. Why? because they have most probably been told that bones can splinter and kill your dog. Which is true FOR COOKED BONES!!! Never ever feed a dog cooked bones!

Raw bones are perfectly healthy for dogs! Raw bones are natures tooth brush and you can spot a raw fed dog a mile off because their pearly whites are blinding. But seriously raw bones help to clean your dogs teeth and gums aiding in turn keeping their breath fresh.

What bones to feed? This can depend on the size of your dog. However, you can feed pretty much all bones from small animal like chickens, Pheasant, Rabbits, fish etc.. Larger bone from Pigs, Lambs, Goat, Veal, can be fed for larger dogs. Literally from head to trotters but if you are worried at all then stick with the ribs as they are relatively soft and all dogs should be fine with them. My Vizsla Luna eats, Lamb and pork Necks, spines, trotters and ribs. The more meat on the bone the better!

What bones not to feed? Stay away from oddly shaped or cut pieces of bone, like T-bones. These bones are more likely to cause a blockage and can splinter due to trauma sustained from the butchers cutting method.
I do not recommend you feed Cow bones of any kind. Cow bones are very dense and may break your dogs teeth. I know of a few people who do feed Cow ribs to their dogs without a problem but in my opinion it is a accident waiting to happen. Best just to steer clear. It is widely know not to feed weight baring bones like knuckle bones or marrow bones as they are too hard and may cause tooth fractures yet some people still do let their dogs chew on them to help with teeth cleaning. I strongly advise you not to feed these nor any bone which your dog cannot chomp and actually eat!

Time to start feeding raw:

It is advised to take the additions of proteins slowly so start with just chicken. Do at least a week of just chicken and then if he has solid poo’s in a week then you can start to add a second source, maybe beef.

So for the first week, Chicken caucus, legs, wings, necks, gizzards, basically everything from a chicken. I would say to start with Chicken Wings backs and Legs in the first week. Wings and backs are great for the first couple of days as the high bone content will help their stomachs adjust and help to firm up their stools. Then on the 3rd or 4th day add a drumstick or leg into their meals.

Then for your second week maybe move onto pork or beef to add with your chicken. Pork ribs are great but try to feed as a rack so they have to work on it. Beef chunks or minced are perfect at this stage. Beef heart is a good too but can be rich so feed smaller amounts to begin with.

Once your dog has adapted to either beef or pork the following week is a great time to add Turkey. Turkey is excellent to get from the butchers. Turkey Necks, Tails and Gizzards are all amazing and great value! Turkey tails and gizzards work out to £1 per kg and are great to feed whole. Necks are more expensive but are excellent.

I feed tinned sardines from the first week and we got on just fine. But I wouldn’t add whole fresh fish in until a few weeks in. same with Raw eggs!

What about vegetables? 

Vegetables are not part of the diet for Prey Model Raw. However I do sometimes feed veg! The reason being because my dog loves it. For some reason she is mad for Spinach and Broccoli. So when ever I have some going spare in the fridge I add a little into her food. Dogs get very little nutritional value from vegetables. This is why feeding Green Tripe is so important! Green Tripe is the stomach of a herbivorous animal like a Cow which contains all goodness, vitamins and minerals from the greens they eat already digested and is easily absorbed by your dog. Green Tripe is a SUPER food for dogs and should be fed AT LEAST twice a week! I will be doing an article dedicated to this wonderful stuff very soon!


By week 8 you will have already seen tones of differences in your dog, including healthier teeth, skin and fur. Not to mention love seeing how happy and enthusiastic your dog is about food!

You will also be an expert in poo! you will know that a runny poo means that you should up the bone content of your dogs food just as if their poo is like powder you need to reduce the amount of bone you feed.

Remember variety and balance over time is key!

There are a number of Facebook pages which are very helpful for raw feeders of all stages from beginner to advanced where you can ask any question and see lots of photos of other raw fed dogs of all breeds and their meals. Search for ‘Raw Feeding Community’ and ‘Rawfeeding Rebels’

If you have a Vizsla then the page I recommend and use regularly is ‘Vizslas, Raw and Natural’ This page really help me when I was ready to switch and to this day still help with any questions I have.

Good luck, your dog thanks you!!!